Top 10 Reasons Why People Buy

Before you attempt to market a product or service it’s important to know your target audience inside and out. After all, there’s no point selling a product for retirees to a bunch of high school students. As a copywriter, I’m in the business of writing words that sell. So understanding my audience is crucial to…

How to create a great first impression for your business

Your website will be one of the most important marketing tools you’ll ever have for generating business. However, don’t fall into the adage “if you build it they will come…“ They won’t. So what do you need to do before you can begin generating new business online? Firstly,  you’ll need to get your website designed and developed.…

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